Twitter Marketing: Essential Tips to Boost Engagement

1. Pick the Right Handle

Choose a memorable, concise, consistent Twitter handle that aligns with your brand or company name for easy recognition and discoverability.

2. Optimize Your Bio

Craft a compelling, concise Twitter bio that captures your essence & introduces your company effectively.

3. Timing is Key

Optimize Twitter engagement by posting during peak activity hours & leveraging existing research for effective strategies.

4. Smart Hashtag Usage

Using hashtags in tweets doubles engagement, but using more than two leads to a 17% drop; Choose relevant hashtags for context.

5. Twitter Advanced Search

Discover immediate customer interests & brand perceptions through Twitter's advanced search, targeting industry-specific terms for potential outreach.