Nokia's New Logo Represents An Energized, Dynamic, And Modern Company, Reflecting Its Values And Purpose.
Nokia Said The Logo Symbolized Collaboration, Which It Believes Is Crucial To Unlocking The Exponential Potential Of Networks: Sustainable, Productive, And Accessible.
But A Question That Everyone Is Asking, Why?
When The Market Was Growing, They Were With Their Old Myths About The Market And Its Requirement.
Once In An Interview Ceo Pekka Lundmark Said - “in Contrast To The Legacy Mobile Phones, We Want To Launch A New Brand Focusing On Networks And Industrial Digitalization."
It’s The Moment They Realized And A Decision To Not Follow The Old Rules And Break The Chain Of 60 Years.
For The Brand, It's A Way To Stay Relevant And Appeal To Younger Consumers Who Are Always Looking For Something New And Exciting In Their Lives.
To Make It Clear That Their Market Strategy Is Completely Changed To Make Sales And Revenue Decline Significantly.
Apple, Samsung, One-plus Is No More Nokia’s Competitor But Cisco, Huawei And Ericsson And Qualcomm.
The Strategy Will Help Nokia To Prioritize Things And Expand The Space In Market
Well! It’s Completely Made Sense To Stand Out In A Market In A Strong, Progressive, Stylish And Chic Way
To Bring New Life And To Show The World The Power They Hold Since Their Inception But Lost The Glory In The Competition Because Of The Wrong Direction.
Change Their Old Logo's Image Of Just Being Providers & Manufacturers Of Mobile Phones & Telephones, They Wanted To Change Their Image. We All Are Still Not Sure Exactly Why They Made This Move, But It Seems Fair & Logical.