Align SEO With Business Goals & Define KPIs

Align your SEO strategy and define the key performance indicators (KPIs) that will help you measure success.
 

 SEO is not a direct response style of marketing, and not all SEO strategies result in an immediate outcome.

An SEO audit serves as the roadmap that will guide you throughout the entire optimisation process.

Search engine rankings are determined by an algorithm that evaluates a variety of factors that will answer a particular search query.

To find which pages are your site’s most important ones, you should consider what your organisation is known for.

Your MVP pages become stale over time, while search engines aim to present users with the most relevant and up-to-date content.

The best content and keyword strategy will help your site optimise for its target audience and attract reliable customers.

You need to know what others in your industry are doing so you can position yourself for the best results.

If you aim for your brand to exist only in Google Search, you will likely not be able to rank and achieve success.
 

If you’re looking for the budget to perform SEO, you may find some of your employees are already well-qualified to help.
 

Ready to level up your SEO strategy? Let W3era help you implement these essential steps and watch your digital presence grow.