What Are The Steps To Include In SEO On Page Audit In 2018?

  • November 14, 2017
  • SEO
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The use of Search Engine Optimization (SEO) has been skyrocketed and it is a mandatory skill that every business has to follow to maximize their reach among the users. So when we discuss SEO strategies, On-page SEO strategy takes the priority.

So what is On-Page SEO is?

  • Helps the businesses to get higher rankings in the search results.
  • Helps the businesses to get more organic and relevant traffic from the search engine results
  • Both the content and the HTML source of the page is optimized, this is nothing but ON-Page SEO.

Benefits of On-page SEO?

1.Timesaving:

If you are maintaining a website or a blog then please make sure your on-page SEO is top notch. This will eliminate the need for working on your Off-page SEO.

So you can avoid tasks like:

  • Blog commenting on other sites
  • Backlinking strategies, etc.

All of these off page SEO tasks are time-consuming and can be avoided by implementing good On-page SEO strategies. Thus saving your valuable time.

2.Powerful marketing:

With proper implementation of ON-page SEO, your website or blog will be ranked on the top, eventually attracting more visitors.

3.Page speed:

It is one of the vital factors for achieving ideal SEO optimization. If the page speed is at the optimum level then the visitors are also encouraged to spend more time on the site.

Below are few techniques that will help you build perfect On-Page SEO:

1.Page Title:

Always make sure your page title is compelling for the readers. It will help you to get more clicks and visitors. The maximum page title length should not be more than 70 characters.

2.Meta Descriptions:

This is also vital for your content, the Meta descriptions are displayed below your page title. So, this is an ideal place for you to have your keywords.

3.Website URL Structure:

Make sure your Website URL’s are short and trendy. The short URLs are search engine friendly.

4.Image optimization:

Image optimization is one of the key factors for the page speed. If you are using too many images on your blog or an article, it is evident that it will take a bit longer to load the page which eventually disturbs the visitor’s attention. So the best way to decrease page load time is to use optimized images.

5.Internal linking:

Using this strategy, the user will be able to spend more time on your blog and ultimately the average time per session will be increased. This is a good rating to be considered while offering online ad space.

6.Words according to your post:

It is mandatory to have more content on a particular topic. According to the standards, one paragraph shouldn’t be more than 300 words and every paragraph should have a subheading, this is ideal case scenario. To be honest there is no specific amount of words that are mentioned as standard but the only important factor is the content. The quality of the content should be top notch which will entertain your user based.

7.Quality content:

Out of all the above strategies, having a quality content is mandatory and it brings a lot of value-add to the website or the blog. Having quality content will reduce your bounce rate. This builds up organic SEO, which is good for your website.

Suggestions to implement on page SEO:

  1. If you are a newbie it is always good to hire an expert on Monthly SEO packages. This will help you boost up your visitors.
  2. Make sure the keywords are utilized during the content, you can check the keyword rank by using online keyword rank checker tool.
  3. If you are looking for a complete solution who can handle all your social media and SEO then it is advised to take support of a Digital marketing USA agency.

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